Pricing
Pricing that grows with you.
Museums start with one exhibition. Makers start with their first students. You pay more only when more people are learning.
Who the pricing is for
Visitors and learners never pay to explore.
Pilot
Trying it on one exhibition.
Fixed price, agreed before we start
- One exhibition or wing, for six weeks
- Characters built from your material, approved by your curators
- QR codes for your rooms
- A results report at the end: visitors who kept learning, time spent, top questions
Most chosen
Museum
Museums and galleries running a regular exhibition programme.
from€399a month, plus usage
Everything in Pilot, plus:
- Up to three exhibitions live at once
- Insights and sentiment per exhibition, ready for your board
- Footfall from museums and sites nearby
- A ticket button that opens your own checkout
- Courses on your collection from local makers
Institution
Large museums, groups of sites and city routes.
Let's talk
Everything in Museum, plus:
- As many exhibitions as you run
- Several sites or a city-wide route
- Voice and avatar characters
- A brand sponsor matched to your collection
- A named contact on our team
Planning something city-wide or for a tourism board? Let's build a route together. Talk to us
Compare everything
| Pilot | Museum | Institution | |
|---|---|---|---|
| Exhibitions live | 1 for six weeks | up to 3 | unlimited |
| Curator approval on every character | Included | Included | Included |
| QR codes for your rooms | Included | Included | Included |
| Results report | end of pilot | monthly | monthly |
| Insights and sentiment | summary | Included | Included |
| Footfall from nearby | Not included | Included | Included |
| Ticket button to your checkout | Included | Included | Included |
| Courses from local makers | Not included | Included | Included |
| Voice and avatar characters | Not included | usage | Included |
| Several sites or a city route | Not included | Not included | Included |
| Named contact | Not included | Not included | Included |
Questions
Questions about pricing.
Do visitors pay anything?
No. Exploring a museum's characters is always free for visitors.
What is usage?
The voice and AI that visitors use on top of your plan. You see it on your monthly invoice, and we agree a cap with you if you'd like one.
What counts as an active student?
Anyone who used your course that month.
What if I grow past my plan?
You move up automatically and we email you first. A quiet month moves you back down.
Do you take a share of museum tickets?
No. The ticket button opens your own checkout and we take nothing.
Do prices change?
We review standard prices every January and July and tell you in advance.
Can a sponsor pay for it?
Yes. A brand can fund courses built on a museum's collection. Ask us about it.
Next
Not sure which plan fits?
Tell us about your next exhibition or what you teach, and we'll suggest one.